Archive for the ‘Marketing Strategy’ Category:

Making Unsubscribes ‘Amusing’

{ Posted on Mar 20 2011 by Pixelrage }
This one deserves a blog post - Groupon managed to find a way to not only make their email unsubscribe process amusing, but surprisingly effective for re-marketing purposes. Read More »

How the Motorola Droid Takes On a Giant

{ Posted on Oct 29 2009 by Pixelrage }
I bet at least a few college courses across the country are following this marketing campaign: the Motorola Droid is doing the unthinkable...not only going up against the iPhone, but publicly bashing it. Talk about brazen. Just when you thought ...Read More »

Differentiating Between Forums, Twitter and Facebook Pages

{ Posted on Oct 26 2009 by Pixelrage }
Setting up and maintaining a forum, Twitter account and Facebook Page for any first-timer is a total bitch. All three of these things are hot commodities and "must-haves" if you want your company to look like it has stepped into ...Read More »

You’re An Idiot and I Don’t Trust You

{ Posted on Oct 13 2009 by Pixelrage }
Tags :
Categories : Marketing Strategy
This is the line that pops into my head every time I read a "Dear Friend" email, a two-mile long squeeze page with fake testimonials and thumbnails of random humans (welcome to 2005, nobody falls for that anymore), a forum ...Read More »